All case studies
(03)(Case study)(Founder-led content)
boxcar& joe colangelo
Short-form content with Boxcar's Joe Colangelo in front of the camera, filmed where the people Boxcar serves actually are.
- of views, in the client's words
- Millions
thework
Nico works as Boxcar's creative partner: he brings the ideas, films Joe on location and cuts them for social, so the team has a lot less to do on social media and in its customer conversations.
- Founder-led video
- Short form
- On location
(What we made)
- 01Content that has garnered millions of views.
- 02A brand established among Boxcar's customers and the communities it serves.
- 03Ideas brought to the team, not asked of it.
(In their words)
Nico is absolutely indispensable to Boxcar – he's created content that has garnered millions of views and established our brand amongst our customer base and the communities we serve. He is always bringing ideas to US, which means that we have a lot less work to do when it comes to our social media and other customer interactions.
Joe ColangeloBoxcar
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